Beerlines

Insights on beer marketing & PR by a beer-war vet

19 August

Thirty breweries

Thirty is a theme. Two articles in as many weeks noted cities with thirty breweries. Both stories I see as healthy signposts for Aussie craft beer.
LONDON
Olympics city is having a craft beer and brewing renaissance according to The Telegraph which notes: “London … now has nearly 30 breweries, most having blossomed in the past three years or so. Capital beer-lovers are now spoilt for choice as fragrant pale ales, robust bitters, creamy porters, slinky lagers and powerfully hopped IPAs spill over into their glasses. Yes, the former brewing capital of the world is definitely making a comeback.’ 

The Tele journalist (Adrian Tierney-Jones) notes three of the best London beers, all of which sound great:–
1 Camden Town Pale Ale, 4.5%: Bright amber in colour, this juicy pale ale has a fragrant nose of ripe peach skin with orange pith in the background.
2 Beavertown Smoke Rocket, 5.4%: The colour of midnight, this is inspired by the London porters of the past. [see my earlier post on porters]
3 Brodie’s Hackney Red IPA, 6.1%: American hops give this amber-coloured beauty slinky ripe pink grapefruit notes.
PORTLAND
Second: Portland Oregon is now called the ‘craft brewing capital of the world’ with 32 breweries according to this article in the July edition of Virgin Australia Voyeur.
The inflight mag notes Portland’s brewery numbers now eclipse Leuven in Belgium and even Munich.

Portland. Now that’s one city I gotta visit!

And – as if I needed another reason – Portland’s population is about 584,000 while London’s is estimated to be anywhere from nine to twelve million: so Portland is certainly well ahead on a brewery per head of population basis.

Just one of thirty-two good reasons to visit Portland.

How many does Melbourne have now? Cheers!

  • Simon M

    Portland it is then, Parky. I’ve always liked the appeal of the Pacific Northwest; now even more so.

    • beerlines

      Simon M: thanks for your comment. Yes: I can see a Portland holiday on the horizon. Stopover on the way to Munich perhaps? dP